The MINA conference is among the highest tier annual meetings Marriott hosts each year. Every aspect of this conference must be meticulously designed while adhering to the Marriott brands distinctive voice and vision. We were tasked with executing this goal from the moment the 475 attendees arrived through to their departure. The Welcome Event, Brand Breakouts, General Session Décor, Custom Sponsor Coffee Bar and Awards Gala Dinner were included in our scope of work. Food and Beverage was a particular focus for the client, resulting in our customization of a variety of unique delivery methods from floating bars to experiential moments.